A perfume created 10 years ago that turned already into a classic. This is the first masculine fragrance from Yves Saint Laurent made by Tom Ford (who was the creative director of YSL at that time) and since it corresponded with the seventh fragrance for men from this iconic fashion house, hence its name.
M7 was introduced in the year 2002 as an oriental woody fragrance developed by a team of 2 famous perfumers: Jacques Cavallier and Alberto Morillas. This woody, fresh and sensual fragrance embodies Tom Ford’s vision on a fresh male sensuality. And due to this new vision, I admit that from the first time that I sprayed M7 on my wrist I was negatively impressed. Probably this got something to do with the fact that I was overexcited, but, my first impression on M7, reminded me of the smell from a dental cabinet.
Three tests later, I was convinced by that new Tom Ford proposition for the male department perfumery. Every ingredient used in the manufacturing process of M7 reflects the passion for quality and details that is a characteristic of Tom Ford. The opening of this fragrance is a blend of Italian bergamot, Sicilian mandarin and Provencal rosemary. The citrus notes confer a refreshing feeling upon your senses. Then, in the mid development the character of M7 swifts to woody, in a combination of agarwood and Haitian vetiver that is memorable. Finally, the trail encompasses warm amber and white musk, but the signature of the scent comes from the precious agarwood in the heart, used in an unusual high concentration.
The bottle that holds M7 was created by Tom Ford and designer Doug Lloyd and features an elegant and masculine shape, made from amber glass in order to reflect the importance of this fragrance. The minimalistic design was inspired by the simplicity of a compact block of glass. The advertising campaign bears the provocative trademark of Tom Ford style and presents a naked world’s aikido champion Samuel de Cuber (with details fully visible), shot in black and white.
Overall, M7 is an excellent fragrance, characterized by its noble ingredients that confer its precious woody character.
M7 Yves Saint Laurent Perfume Details
- M7 by Yves Saint Laurent is available in 50 and 100 ml Eau de Toilette Spray and complementary products in the range, such as: 100 ml After-Shave Splash, 100 ml All Over Shower Gel, 150 ml Deodorant Spray and 75 ml Deodorant Stick; the lasting power is average (6 to 10 hours) and the sillage is good.
- Olfactory Group: Oriental Woody
- For: Men
- Year Introduced: 2002
- Perfumers: Jacques Cavallier and Alberto Morillas
- Recommended Wear: Day
- Dress Code: Casual