Love, Chloe – The Lost Femininity

Love, Chloe_50ml_EdP

Fragrance Review

Introduced at the beginning of 2010, Love, is a feminine fragrance, based on rice, lilac and iris accords. The scent was developed by 2 perfumers and and the description on the official website mentions about “a celebration of radiant, generous, spontaneous femininity”. Moreover, this “concentrate of emotions” is a reminder of Chloe’s tradition in perfumery.

Love, Chloe starts off impetuous with an original blend of orange blossom and pink pepper, which feels very refreshing on the skin. Later, as the heart is unfolded, you will perceive the aroma of iris, juxtaposed to an imposing floral mix made with hyacinth, lilac, heliotrope accord and wisteria blossom. For the final part, the 2 perfumers employed a concoction of musk, talk and rice powder notes. The result: Love, Chloe represent an olfactory voyage to the universe of cosmetics, hence its unmistakable trail.

The bottle that holds Love, Chloe has a slim shape and feminine curves and the fact that the color scheme is golden with subtle touches of pink and the fragile golden chain attached to the cap is also an allusion to the heritage of the brand. The transparent glass is revealing a soft pink liquid, which is contrasting with the golden metal engraved with the fragrance’s name that comes at the bottom of the flask. The video advertisement was shot in in a very ‘70’s atmosphere and the director, managed to create a memorable short film that features the Brazilian model .

Love, Chloe Perfume Details

  • Love, Chloe is available in 30, 50 and 75 ml Eau de Parfum Spray and complementary products in the range, such as: 200 ml Scented Body Milk, 200 ml Scented Shower Gel and 150 ml Deodorant Spray; the lasting power is average (6 to 10 hours) and the sillage is good.
  • Olfactory Group: Floral Woody Musk
  • For: Women
  • Year Introduced: 2010
  • Perfumers: Louise Turner and Nathalie Gracia-Cetto
  • Recommended Wear: Day
  • Dress Code: Casual

Raquel Zimmermann Video for Love, Chloe, directed by Roman Coppola

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