Loewe, the Spanish house of luxury goods is synonymous in my mind with quality and passion, being if you want an alternative for Hermès reserved to the truly knowledgeable. This idea came to me last summer, during our summer vacation in Barcelona. During that time, in spite of the fact that both me and my wife are strong supporters of the French luxury brand, our visit to Loewe’s store located in the marvelous Passeig de Gràcia ended in total admiration, however regretful that this tour did not produced something in the department of acquisitions.
Now, if we talk about Loewe fragrances, I had the pleasure to enjoy Solo for more than a year, while it belonged to my collection, and I was seriously thinking of purchasing 7, subsequent to the excellent impression made by the test. Introduced in September 2010 after an intermission of 6 year (the previous launch, without counting the flankers was 2004’s Solo!), this woody floral musk masculine was built around 7 ingredients, from which pepper fights for prominence offset by incense and vetiver. Moreover, in order to embody the attribute of power, the marketing team responsible for Loewe 7 imagined a marketing campaign which features the Spanish bullfighter Cayetano Rivera in a black and white movie of an exceptional concept.
From the outset, upon spraying Loewe 7 on my wrist, I was enchanted by its intricate aroma. The accords which I was able to detect were limited to apple, musk, pepper and incense. From the persistence point of view, this fragrance is average and the complete list of ingredients includes: pepper, rose, muguet, neroli, incense, Atlas cedar, red apple and musk. The final details is the bottle that holds Loewe 7, which is elegant, with a cylindrical shape and manufactured from an opaque bright blue glass, which is topped by an stylish metallic stopper.
Loewe 7 Perfume Details
- Loewe 7 is available in 50, 100 and 150 ml Eau de Toilette Spray and complementary products in the range, such as: 100 ml After-Shave Lotion, 100 ml After-Shave Balm, 100 ml Deodorant Spray and 75 ml Deodorant Stick; the lasting power is average (6 to 10 hours) and the sillage is good.
- Olfactory Group: Woody Floral Musk
- For: Men
- Year Introduced: 2010
- Recommended Wear: Day
- Dress Code: Casual
Cayetano Rivera Video for Loewe 7