The fashion house of Lanvin, considered one of the first that was introduced in Paris, has always targeted its olfactory creations to a, let’s say, more mature audience. And this was true until 2008, the time when they introduced a feminine fragrance dedicated to the loving memory of Jeanne Lanvin, the company’s founder who began her successful way in fashion as a milliner, evolving into something which might be characterized today as a trend-setter.
Logically, after the success of the first perfume with this name, earlier in April this year, a flanker was introduced, bearing the name Jeanne Lanvin Couture. Deemed as a feminine floral woody musk, this fragrance was developed by perfumer Domitille Bertier, who imagined the new creation “as a more refined and elegant variation” of 2008’s Jeanne Lanvin.
After deciding that I had to sample it (an action that took place almost a month ago), the occasion reveled to me a quite interesting olfactory creation, I’ll say more appropriate for a young woman who’s after something elegant to be associated with her fashion style. Subsequent to getting a pleasant result, as a consequence of spraying it initially on a piece of paper, I applied a few whiffs over my wife’s wrist, in order to make myself a complete image of this perfume.
Jeanne Lanvin Couture starts off with a floral fruity freshness, which is followed almost instantly by an even more pronounced heart that takes the flowery facet from the beginning and multiplies it, however not rendering into something intolerable for the nose. To conclude, a gentle yet assertive musky base transforms the final notes into something that lingers with the usual persistence of a nice perfume. The official listed notes for Lanvin’s Jeanne Lanvin Couture include: raspberry, violet leaves, magnolia, peony and musk.
The bottle that captures the essence takes the delightful theme from its predecessor and transforms it into an image that’s even more likeable. The flacon has preserved its perfectly cut shaped and edges and is currently exhibits different shades of violet for the color scheme while being topped by an elegant silver stopper that renders a nice touch. The name “Jeanne Lanvin” appears printed on something that looks like a clothing label, suggesting the company’s tradition in fashion, while the word Couture comes below, written in the same violet color as the rest of the bottle, as if they wanted to be known that this is an addition to a perfume already available on the market.
Lanvin Jeanne Lanvin Couture Perfume Details
- Jeanne Lanvin Couture by Lanvin is available in 30, 50 and 100 ml Eau de Parfum Spray; the lasting power is average (6 to 10 hours) and the sillage is good.
- Olfactory Group: Floral Woody Musk
- For: Women
- Year Introduced: 2012
- Perfumer: Domitille Bertier
- Recommended Wear: Day
- Dress Code: Casual