Beyoncé Pulse – The Edible Aroma

Beyoncé Pulse_100ml_EdP

Fragrance Review

I can not remember the last time I sniffed a fragrance for what matters. Not only because this olfactory group is limited, but also because it seems that there aren’t testers available. Or at least, this was the case last time when I asked in a Douglas store.

Anyway, I guess that is familiar for most of you. The famous American singer and actress and former member of the renowned R&B girl band , has launched her own fragrance line back in 2010. The breakthrough was made with Beyoncé Heat, followed in the same year by Heat Rush and Beyoncé in the next year. The license is held by and this is Pulse Summer Edition was launched.

Pulse arrived on the market in September 2011, as a creation of perfumers and . Lucky for me my wife received as a gift a couple of weeks ago, so I was able to sample it. With a very pleasant and distinct aroma of pear in the beginning, Pulse is a perfume with an extremely fast evolution. In spite of being available as Eau de Parfum (or simply because of that), in 3 hours the scent has gone though all its phases and begins to fade.

One minute after the initial spraying, Pulse is perceivable with a refreshing aroma of pear blossom, joined later by and frosted bergamot. Then, in maximum 10 minutes, the fragrance reaches mid development, in which the bluebird orchid accord is prominent, offset by peony and midnight blooming jasmine. And, to my surprise, by 50 minutes, the first accords of dry down emerged, due to the aroma of , coupled with musk and precious woods. Feeling sorry for the excellent beginning, unmatched by a fast development, Pulse is a perfume that is worth a shot, however I do advice you to apply it lavishly.

The bottle that holds the perfume is conceived to have an upside down appearance, with an innovative shape, while the transparent glass reveals a liquid that allusive to the blue curacao contained.

Beyoncé Pulse Perfume Details

  • Beyoncé Pulse is available in 15, 30, 50 and 100 ml Eau de Parfum Spray and complementary products in the range, such as: 200 ml Luminous Body Milk; the lasting power is below average (1 to 5 hours) and the sillage is mild.
  • Olfactory Group: Citrus Gourmand
  • For: Women
  • Year Introduced: 2011
  • Perfumers: Bruno Jovanovic and Loc Dong
  • Recommended Wear: Day
  • Dress Code: Casual

Beyoncé Pulse Video Commercial

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